For this round of In Photos, photographer Veronika Marx and stylist Jeff Mehmet bring us a conceptual editorial with Leah Tyrer (Married at First Sight UK) – exploring what happens when fashion and sport collide.
The shoot pairs high fashion with sportswear. As the shoot’s creative director and photographer, Veronika Marx puts it:
“I don’t photograph labels. I photograph presence, energy, and power. Strength becomes something to explain. Athleticism becomes something to label. Expression becomes something to question. This is visibility without explanation. Power without apology. Identity without permission.”
Look 1 ASOS | Levi’s | Adidas | Elissa Poppy | Sif Jakobs



Look 2 Adidas | Brandy Melville | Gucci


Look 3 Oakley | Nasty Gal | ASOS | Dr Martens


Look 4 Brick Lane Vintage | Vintage Versace | Elissa Poppy | Oakley | Dr Martens | Selfridges


Photographer & Creative Director: @vsanchorstudio
Talent: @lmt________
Stylist: @jeffmehmet1
MUA: @madeby_mills
BTS Videography: @fjwest_films
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